RMA Cambodia Celebrates 13 Years of Ford Adventure

December 9th, 2019 Phnom Penh – RMA Cambodia held its annual Ford Adventure, now in its 13th year, bringing Ford fans together to drive in convoy following a cross border route from Cambodia to Lao PDR from December 6th – 9th.


Ford Adventure gives drivers and partners the opportunity to enjoy a year-end celebration complete with a full camping experience joined by family, friends and business partners, plus networking opportunities. This also allows drivers to understand their vehicle better while creating lasting memories with Ford.


œWe know that Ford fans love the thrill of adventure and road trips – that’s why we launched Ford Adventure over a decade ago. Each year, we see more new customers joining our convoy, with this year’s turnout being one of our best. Ford Adventure is about bringing together customers to experience something remarkable, said Seng Voeung, General Manager of Ford Cambodia.


Over 130 vehicle convoys and more than 500 participants joined this year’s event, marking one of the largest turnouts to date. This 4-day and 3-night journey took customers through Phnom Penh to Steung Streng, Cambodia to Pakse City in Champasak Province, Lao PDR.


This year’s partners and sponsors included PTT Cambodia, Cambodia Beverage Company Limited (Coca-Cola), KB Daehan Specialized Bank Plc, AIA (Cambodia) Life Insurance, EFG (Express Food Group) including The Pizza Company, Swensen’s and Dairy Queen, along with Philip General Insurance Cambodia, Cooper Tire, Sticker City and Bayon Bakery.


Ford Adventure continues to grow each year, bringing more Ford customers closer to their vehicles than ever before.