Ford’s Driving Skills for Life Programme Provides Education on Safe Driving

Ford’s Driving Skills for LifeFord’s Driving Skills for Life Programme Provides Education on Safe Driving

December 13th, 2017 Yangon – Capital Automotive Limited once more hosted Ford Motor Company’s global Driving Skills for Life (DSFL) driver safety programme in Myanmar. It took place on December 8th-10th and 12th-13th in Yangon and Mandalay, respectively.

Over 400 licensed drivers, both Ford and non-Ford customers, participated in the DSFL workshops free of charge.

The DSFL programme aims to raise road safety awareness and to reduce traffic fatalities and injuries, by educating drivers on safe driving skills and techniques.

The safe driving training sessions address various driving hazards, such as dealing with unexpected scenarios, distracted driving caused by mobile phone use, anticipating and recognizing dangerous driving situations as well as speed management.

Organized in partnership with Ford’s local distributor partners, Capital Automotive Limited and the RMA Group, trainers from the RMA Academy led the DSFL training, alongside local dealership staff who have been trained by Ford’s global DSFL team.

“Driving Skills for Life provides the tools and resources needed for safe driving, and we are proud to raise public awareness of road safety and help to reduce the number of vehicle accidents and make the roads safer for everyone,” said David Stotter, General Manager, Capital Automotive.

The programme is conducted through a mix of classroom and practical training sessions where drivers are offered a hands-on driving experience.

A part of the program focuses on the dangers of driving under the influence of alcohol or medication. Participants were given “beer goggles” that simulate the experience of being drunk, thereby impairing their movements, coordination and alertness.

DSFL is Ford’s flagship global CSR programme. In Asia, Ford DSFL is now in its tenth successful year of training licensed drivers of all ages, free-of-charge. More than 85,000 drivers have participated across six countries in the ASEAN region, including Thailand, Philippines, Vietnam, Indonesia, Malaysia and Myanmar.