Fearless, Efficient and Smart F-150 Raptor Arrives in Laos

October 3rd, 2017 Vientiane – Lao Ford City RMA Group and Ford Motor Company launched the F-150 Raptor, a high-performance off-road truck that delivers unmatched levels of off-road excitement and performance.

The new F-150 Raptor builds on the nameplate’s legacy by adding more power and torque, and shedding up to 220 kilograms off from the previous model through the use of high strength, military grade, aluminum alloy body, high-strength steel chassis and strategic use of lightweight materials.

Inspired by Ford’s heritage in performance off-road, Raptor boasts an aggressive stance that adds 15 centimeters of track width and five centimeters more ground clearance over its predecessor.

To improve power to weight ratio and make the truck even more agile off-road, the F-150 Raptor is powered by Ford’s new, second-generation 3.5-liter EcoBoost engine. With 510 lb.-ft. of torque and 450 horsepower, the new engine is more powerful and efficient than the previous generation’s 6.2-liter V8.

“The new F-150 Raptor represents the very best of Ford’s engineering and design, and is the ultimate showcase of the tough capability available throughout Ford’s family of trucks,” said Bagus Susanto, managing director, Asia Pacific Emerging Markets, Ford Motor Company.

The F-150 Raptor is unique among off-road and performance vehicles, with a purpose-built engine, chassis and suspension, all of which enable it to travel fast over challenging landscapes, or crawl over rocky terrains.

Lighter and more capable

The 3.5-liter EcoBoost engine is paired with an all new ten speed transmission that delivers the right gear at the right time for improved power and torque application as well as improved fuel efficiency.

It also has:

  • FOX Racing shock absorbers with custom internal bypass technology that works to damp and stiffen suspension travel over rough terrain, helping to prevent the truck from bottoming out.
  • Terrain Management System™ that enables the driver to select modes to optimize driving dynamics to environmental conditions, from snow to mud, sand and more.
  • Six preset modes to help the truck power through different terrain and driving conditions.

Smart and comfortable

Despite its ferocious exterior look, Raptor’s interior is designed to create a comfortable environment for driver and passengers, both on and off-road.

Advanced technologies help drivers to travel off-road across varying terrain with greater confidence. An all new four wheel drive, torque on demand transfer case manages power distribution between the front and rear wheels, while reverse sensing system helps detect objects out of driver’s sight.

F-150 Raptor’s interior features include deep bolstered seating with exclusive embroidered Raptor logos, a performance contoured steering wheel, 8” inch productivity screen, and plenty of storage space under front and rear seats.

Other key technologies and smart features include:

  • SYNC 3® – Enhanced Voice Recognition and Entertainment System
  • AppLink™
  • MyKey® – Owner Controls Feature
  • Perimeter Anti-Theft Alarm
  • 360-degree Camera System
  • Cruise Control
  • Heavy-Duty Jack
  • Integrated Marker Lights
  • Visors with Driver and Passenger Covered Mirrors

F-150 Raptor is available in three colors, including Lightening Blue, Shadow Black and Oxford White.

“We are thrilled to offer our customers the chance to experience new levels of off-road performance with the F-150 Raptor, and hope that its uncompromising, fearless nature will inspire a new generation of off-road enthusiasts,” said Dilip Jesuthasan, General Manager, Lao Ford City.